The Project

Reebok engaged iD Collective to help them quickly produce assets for their existing ‘Nano With’ campaign in collaboration with The Athlete’s Foot. 

With the team from iD, I worked with our in-house creative director to quickly storyboard new characters, find production teams across VIC and NSW for the shoot, and bring to life the rest of the campaign on a very short deadline.

The key aspects of this project I worked on were: 

• Managing all pre-production including call sheets, 

• Developing creative moodboards

• Sourcing 2x production crews across VIC & NSW

• Ongoing management of client

• Briefing all talent & crew

• Overseeing the delivery of all assets